Design Spike

As you probably already know, your business website is one of the most important tools in your marketing toolbox. What many don’t realize is a blog can be that fuel that takes your website to the next level. Here are a few important reasons you need to have a blog.

Add an Email Newsletter

Email newsletters continue to be one of the best, most effective tools you have in your marketing toolbox. Email newsletters help you maintain a relationship with your prospects and customers. It’s a push technology, so you don’t have to hope people come to your website to get your message, you can send it directly to them. And compared to other marketing channels, it’s dirt cheap.

You know you need a website. Maybe you’ve done some shopping around. How do you know what’s good value? When are you overpaying? Website pricing is a bit of a black art, but maybe we can demystify it a bit for you here.

Why Goals?

Many people will purchase a website from a designer and sit back and wait for magic to happen. A bit of a “build it and they will come” mentality. We all know that’s not how it works in real life. If you want to see real results for your website, you need to put some effort into it. A website can be one of the best investments your business makes or one of the worst. It depends on what you do with it. Setting goals is a concrete step you can take to increase your ROI.

Why?

Compared with other forms of marketing, email continues to be one of the cheapest and most effective ways to reach customers.