Design Spike

Photo by Kristina B

Used correctly, a blog can be one of the most effective ways to promote your business online. Company focused blogs can be used to post information and news about your business to current and potential customers. Over time, blogs can also be a great source of search engine traffic.

1. Designed by …. at the Bottom of Your Site

Your website is a marketing tool for your business. It should be optimized for building your brand and promoting your business. This link (often added without permission), is essentially free advertising directing people to another site. Would you tolerate someone hi-jacking your business cards or logo just because they designed it?

You know you need a website. Maybe you’ve done some shopping around. How do you know what’s good value? When are you overpaying? Website pricing is a bit of a black art, but maybe we can demystify it a bit for you here.

Why?

Compared with other forms of marketing, email continues to be one of the cheapest and most effective ways to reach customers.

During most web design projects, you’ll be presented with a website mockup. This is usually an image showing how the website will look once completed. Determining how to respond can sometimes be tricky. Following the guidelines below will get you closer to your vision while keeping everyone happy.